Millwater | Pokeno | Fulton Hogan | Greenpeace | Manson | LG | PNZ

Pokeno Village Estate

an urban village in a rural setting

objective

identify market and promote affordable land sales in a rural residential property development

media

brand development - brochures - web - press - billboard - radio

results

first stage 50% sold in the first year with 2 more stages released ahead of schedule - first residents and 6 show homes now establish Pokeno as a valid option, providing affordable housing in Auckland